Project
Fizzy Folk Soda
Client
Fizzy Folk (Spec Design)
Year
2026
Services
art direction, packaging design
01. Context
01. Context
Fizzy Folk began as a question of "What if…I were to design my own Soda Drink? What it would look like? What would it feel like? Because I consume sparkling water + Kombucha on a regular basis.
Not only its better for your body as you don't consume a lot of sugar, its also quite healthy at least from what I found in my own quest of buying these drinks.
Fizzy Folk began as a question of "What if…I were to design my own Soda Drink? What it would look like? What would it feel like? Because I consume sparkling water + Kombucha on a regular basis.
Not only its better for your body as you don't consume a lot of sugar, its also quite healthy at least from what I found in my own quest of buying these drinks.
Fizzy Folk began as a question of "What if…I were to design my own Soda Drink? What it would look like? What would it feel like? Because I consume sparkling water + Kombucha on a regular basis.
Not only its better for your body as you don't consume a lot of sugar, its also quite healthy at least from what I found in my own quest of buying these drinks.
02. Concept
02. Concept
Key ingredients for designing the look & feel for Fizzy Folk is to incorporate hand-drawn look to make it feel tactile, while still maintaining a modern look for the visuals.
Key ingredients for designing the look & feel for Fizzy Folk is to incorporate hand-drawn look to make it feel tactile, while still maintaining a modern look for the visuals.
Key ingredients for designing the look & feel for Fizzy Folk is to incorporate hand-drawn look to make it feel tactile, while still maintaining a modern look for the visuals.
03. Result
03. Result
This resulted into 3 distinct looks between each taste from Lemon & Honey to Hibiscus & Rose to Mint & Cucumber.
Each having their own unique ingredients, while also leaving room for other new mixture of drinks.
This resulted into 3 distinct looks between each taste from Lemon & Honey to Hibiscus & Rose to Mint & Cucumber.
Each having their own unique ingredients, while also leaving room for other new mixture of drinks.
This resulted into 3 distinct looks between each taste from Lemon & Honey to Hibiscus & Rose to Mint & Cucumber.
Each having their own unique ingredients, while also leaving room for other new mixture of drinks.
Next Project
14:16:25
every visual work made is done without AI.
For inquires please send a message to
hello@brianhermelijn.com